Kris Jones is an entrepreneur who is no stranger to making money online with the internet seeing him become a millionaire. Over the years he has worked on a number of projects which include starting Pepperjam which was bought by GSI Commerce (now owned by eBay), a best selling book and an investment fund KBJ […]
Expedia recently launched their “Find Yours” marketing campaign which is a little different to what you would expect from a company that helps people plan and purchase anything to do with travel and providing them with the best deals from across the globe. As part of the campaign, they use a short film that features […]
One today’s top stories in New Zealand news is the Ministry of Social Development privacy breach where it was discovered that private details of thousands of clients were left openly accessibly on public kiosks in Work and Income (WINZ) offices. The story was broken by blogger Keith Ng who was tipped off about the security […]
HootSuite is the main tool I choose to use to manage my social media accounts because it has a number of features which make the whole process a lot easier. A functionality that they recently added to the Hootlet browser extension is auto scheduling which they aptly named AutoSchedule. The AutoSchedule feature allows you to […]
It’s not hard to go online and find email marketing over social media marketing advocates as well as those who say no to email marketing and are pro social media marketing. As far as marketing goes, both of these mediums have different offerings and will garner different results. For that reason, some people may chose […]
At the end of last month as part of a ‘spring cleaning’ drive, Google announced that they would be retiring Adsense for feeds. This means that if you currently aren’t using the product, as of October 2nd, you won’t have the option of selecting it and if you are serving ads on your RSS feeds […]
Business cards have been around for a very long time serving as networking and marketing tools for businesses and individuals. In the digital age that we now live in, there has been a rapid increase in the number of people who have smartphones. A number of these smartphone users may prefer to store the contact […]
My brother flew to Zimbabwe a few days ago and during the process of preparing for his departure he estimated that he would have about 80 to 100 kgs of luggage in total. This presented him with a little challenge that he had to solve. His flights were booked with Emirates who offer a 30 […]
I recently came across this infographic that clearly outlines the inbound marketing process in a step by step fashion. As more and more people come to realise the importance of inbound marketing in generating more customer leads, more and more people are putting out material on the topic. The information out there can all get […]
